At LumoLab, we've reimagined the branding journey, curating a select team of seasoned, independent visionaries to guide you.

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INSIGHT FROM LUMOLAB DIRECTOR, TREVOR

A survey by Matej Latin unveiled a crucial insight: Lead designers often depart roles due to creative frustration and an inability to influence quality-centric culture.

We envisioned LumoLab as a sanctuary for creative brilliance.

Here, you'll find an alliance of independent design maestros, unburdened by traditional hierarchies.

You'll experience expertise in its purest form, channeled through a single, trusted guide.

This novel approach unlocks unparalleled creative potential, allowing our experts to pour their passion into your brand's story and audience connection.

Client experiences




We work to fuel your momentum
as you scale

Trevor's communication is fantastic and his ability to contextualize the work  and explain the why behind it, is better than any designer I've ever worked with.


Trevor has a very thoughtful, intellectual curiosity, unpacking how and why things that are important to you,

as opposed to taking a brief and churning a sausage-factory type scenario.

He's not a designer that does things superficially. He's very pragmatic and rational as well.
David Dunstan
GLobal Marketing Director
Micromine

His communication is amazing, probably one of the best I’ve dealt with.

His beautiful presentation decks that show clear rationale behind the designs, which is invaluable.

Thinking deeply about your problem, he'll arrive at a really good solution from a design perspective. It's as simple as that.

He'll be able to get what you need, when you need, and it'll be what you're looking for. Plus, he’s an all-round great person to work with.
Kirsty Reilly
Chief Executive Officer
GIG GROUP
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Explore how sensory branding
enhances buyer connections
and drives product vision.

How branding creates connection

Insights into tech sector branding
A deep dive into insights and potential pitfalls of technology sector branding.

Navigating the trust deficit
Find opportunities within a reluctant buying environment.

Building a branding ecosystem
PDF

A brief exploration into how branding creates an ecosystem.

Principles of successful branding
PDF

Four foundational principles of branding for engagement.

Demystifing branding

How branding drives outcomes
Brandings inputs into engagement, conversion and retention.

What is Branding?
A simpler definition.

20%increase in interest when tech scaleups refine key elements of their brand toolkit.

Brand engagement for startups
Branding and its inputs into engagement and conversion

Accelerating Series 3 startups

Helping accelerate series 3 startups.

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A collage of photos showing different types of desserts

Crafting your Brand's Legacy

IMMERSE YOURSELF IN EXPERTISE
Journey with a seasoned visionary from concept to creation. Feel the assurance of being in masterful hands throughout your branding odyssey.
WITNESS SWIFT, CRYSTAL-CLEAR PROGRESS
Experience the rhythm of a well-orchestrated project. Enjoy timely updates and transparent communication, as our leads independently choreograph each step of your brand's evolution.

Say goodbye to the frustration of endless feedback loops. Our streamlined approach keeps your vision front and center.

MAXIMIZE YOUR INVESTMENT IN ENGAGEMENT
Watch as your resources are channeled directly into refining and amplifying your brand's voice. By eliminating unnecessary layers, we ensure your investment resonates powerfully with your audience.
EMBRACE AGILITY AND INNOVATION
Feel the freedom to explore and pivot with minimal friction. In a world of constant change, experience the thrill of agile thinking and novel solutions that make your brand shine in a crowded marketplace.
RELAX INTO CONFIDENCE
Rest easy knowing that timely progress and deep expertise are working in harmony. We seamlessly collaborate with your existing partners, orchestrating a symphony of great outcomes for your brand.
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Lumo Lab's Brand Strategy Workbook

Unlock your brand's potential with our Brand Strategy Workbook.

It offers a clear path to defining your market position through Bain & Co's Elements of Value and branding discovery process.

Available for a launch price of $120.